The fist week of this summer school will focus on cooperative and design thinking, which will unleash your creativity in order to bring you from an idea to a prototype.

The methodology we use is based on Human Centered Design, offered by certified people in this domain.

Design challenge

The majority of the summer school will be built around the principles of learning by doing. You will experience a creative process and learn to use new skills that stimulate your ability to solve problems. Some of you will work on their own ideas. Others will work on someone else's idea.

Day-by-day programme

Day-by-day programme

Saturday June 27
You arrive at Brussels Airport.
Transportation to your city of residence, Ghent.

Sunday June 28
Today you get to know the group!
Enjoy this team day while exploring the beautiful city of Ghent during a leisure program.

Monday June 29
Classes are starting.
You'll get introducted to some cases in innovative business models.
Various guest lectures will complement your first day of class.

Tuesday June 30
During classes this day you'll get insights in Behavior Design.
You'll receive the briefing for your business design challenge.
We'll visit some companies.

Wednesday July 1
Today you'll be doing field research for your design challenge and pitch your idea.
Afterwards, we will have a cultural visit to Brussels.

Thursday July 2
Today you'll get an entire day to work on your design challenge.

Friday July 3
Presentation of your design challenge.

Goodbye dinner in the evening. After that, we will drive to Steyr in Austria by coach.